As a trailblazer for women in business, Shanesha Deonauth was successful in expanding her own floral enterprise with the opening of a third location, and aspires to make the floral business a household name.

Fulfilling her motto, “Blooming with possibilities”, Deonauth told the Pepperpot Magazine that her parents were her mentors who taught her about the floral business since she was a child. She, however, developed a deep connection and love to invest in the business and branch out on her own. She is slated to open her third floral store at Leisure Inn, New Amsterdam, Berbice.

Deonauth has two other floral stores located at Movie Towne, East Coast Demerara, and at West Central Mall, West Coast Demerara.
Her parents, owners of Nesha’s Flowerland, have been in the business for 35 years, with the opening of their first store in Washington, DC, USA.

Deonauth is an American-based Guyanese, having spent the best part of a decade learning the intricacies of the floral industry in the family business, with strong female role models like her mother, Nesha, from Nesha’s Flowerland.

She ventured out on her own in 2022, spotting an opportunity to provide a high-quality, professional service to those seeking tailored, custom florals.
Deonauth told the Pepperpot Magazine that she was educated at the University of Guyana (UG) and at the Dalian University of Technology in China.

The enterprising businesswoman also combines her passion for business with a successful career as a lecturer, having taught at both UG and in China for a number of years.

With resolute ambition to expand her business empire in the coming years, Deonauth advises any woman considering starting a business to take the plunge.

“Though hard to start out, especially as a woman in business, there is no time better to begin than now. I love Guyana, it’s where my parents raised me; it’s the place I want to give back to. On an economic side, Guyana is the land of opportunities. I truly believe that if you have a quality product and the experience to market it, Guyana will make it happen for you,” she said.

Deonauth explained that in her floral enterprise, she would like to represent both small and big successes and events in the lives of people through flowers, which are sourced locally and overseas in all varieties and colours to cater to the floral needs of customers.

As a person who grew up in the floral business, she is very passionate about expressing herself in business collectively with her team of 18 employees, including florists, at all three locations.

Deonauth stated that she is dedicated to being successful, and even when she went to China, she would return for Valentine’s Day to work in her parents’ flower shop.

Having learnt from the best, Shanesha’s Flowerland aims to provide customers with the highest quality of flowers and excellent service.

“With flowers suited for every occasion, we hope to make all of your moments just a little more special,” she said.

At Shanesha’s Flowerland, all three locations have an abundance of fresh flowers, including roses by the dozen, customised wraps, blooms, florals and bouquets for every occasion and event with matching colours.

In-store, bridal, birthday, weddings, prom, wristlets, and boutonnieres are also available, and hand-painted roses can be had, as well.
“If there is an event or occasion, we cater to meet your floral needs with customised and personalised services even providing the bookworm bouquet or any made-to-order florals,” she said.

Deonauth also gives back to society via her floral shops and does so behind the scenes, often without being in the limelight, every time she makes a donation to an individual or an organisation.

Being grounded at a young age with responsibilities, I managed to become independent, crafting my own way into the floral enterprise. I worked towards enhancing my goals and being able to contribute to the development of my country, Guyana, which brings me real joy, and I am happy to be here to invest,” she said.