– Promise to deliver natural, high-end, affordable beauty products

A brand new line – Lotus Cosmetics, “designed to supply pure, clean and healthy beauty products,” has been launched here in Guyana by Founder Fenton Baijnath and his business partners Sayyid Ferouz and Sameerah Mohamed-Ferouz.

Lotus Cosmetics is the sister company of Radical Cosmetics and Lotus Bio-Mineral in the United States, created by Baijnath and in operation for more than 25 years, having contracted, manufactured and private-labelled for many different brands.
These brands have been sold in Sephora, Ulta and QVC. Some of the brands include 100 percent Pure, RMS Beauty, Subtle Beauty, Palladio, SkinLab, Skincare Cosmetics, Tarte Cosmetics and Fitglow.

With Fenton planning to bring his years of experience and technology to the country, Lotus Cosmetics will manufacture colour cosmetics for Guyana, the Caribbean and Latin America.
The intended manufacturing facility will be managed by Sayyid Ferouz, the Managing Director, and his wife Sameerah.

“The new manufacturing facility is the starting point for Lotus. There are plans to branch out into various other areas of manufacturing over the coming years. As a 100 percent Guyanese-owned business, we hope to work along with the people of Guyana in order to bring development to our country,” Sameerah told Pepperpot Magazine a few days ago.
At the launch last week at the Amazonia Mall, Sameerah shared that Baijnath, a Guyanese, has been in the cosmetics industry for over 25 years and was also a former engineer at companies such as L’Oreal, Revlon, Calvin Klein and Unilever.

“He has products featured in successful beauty and cosmetic stores such as Ulta and Sephora. He also holds several patents and received numerous awards for his work within the industry. As a Guyanese, he wants to share his work with the people of his hometown,” she mentioned.

Lotus Cosmetics offers 10 shades of lipstick, 10 shades of lip-gloss, one voluminous mascara, one eternal eyeshadow palette, and one forever face palette that has four shades of eyeshadow, one blush, one highlighter, and four powder foundations. The team is also working on creating a liquid foundation as well.

“Our philosophy is to provide a natural cosmetics line designed to supply pure, clean and healthy beauty products. All of our products are safe for our customers and environmentally friendly. We dedicate our resources to the clean beauty culture, to research and develop the most innovative safe beauty products with the quality you have come to expect and deserve,” Baijnauth said at the launch.

“Lotus Cosmetics is dedicated to providing products that are sustainable, eco-friendly, and non-toxic without compromising efficacy and luxurious wear. We formulate the best cosmetics in our labs to provide you with makeup that does not only look good but is good for your skin too. Free of parabens and toxic ingredients, our cosmetic products are rich in collagen-boosting [extracts],” he further stated.

The Lotus Cosmetics line includes the following smooth, brightening extracts:
The Bilberry Extract: this fruit’s tonic properties help cleanse, tighten, and strengthen the skin. Rich in antioxidants, this extract assists in combating premature ageing to help keep your skin young and supple.

Sugar Cane Extract: with healing properties to condition and moisturise, saccharum officinarum, or sugar cane, will help give a bright, rejuvenated complexion.
Orange Extract: this collagen stimulating extract soothes and protects the skin, giving a beautiful glow.
Lemon Extract: a skin conditioning agent full of antioxidants to brighten and tighten the skin.

Sugar Maple Extract: an anti-ageing plant extract that aides in the removal of dark spots and blemishes.