-Sandra Craig’s creative touch is in demand
She says she has a lot in stored for Guyana with her innovative ideas and creative talent. She has embarked on producing a product made from local fruits. Today, Sandra Craig has managed to produce seven flavours of finger-licking bar-b -que (BBQ) sauces which are in demand locally and overseas.
It all started in 2014 in her kitchen at her snackette at Orange Walk, Bourda in Georgetown when she began making her own BBQ sauce with pineapple.
She related that the pineapple flavoured BBQ sauce was an instant hit among her customers who requested more and the idea of experimenting with local fruits was conceptualised.
During the experimenting stage , Craig a devoted Muslim, tried other local fruits and according to her , it was very pleasing to customers who demanded more of the products.From that point there was no turning back.
Today Craig has produced seven flavours of the sauce which are available in golden-apple, sour sap, tamarind, ginger and garlic, mango, passion and her initial creation, pineapple.
She also has plans to produce a farine pie BBQ sauce which she said is similar to macaroni and cheese.
The BBQ sauces are retailed at $1000 per bottle while they are wholesaled for $800 per bottle and according to Craig, she is trying to make it even more affordable for locals , a move which will see the cost dropping to $600 per bottle.
So far, Craig said many persons have been ordering the product for both local and overseas markets.
The mother of five told the Guyana Chronicle that she is very enthusiastic about propelling her small business to its full potential.
Craig plans on expanding the production process of her business to a larger scale and she is hoping to find markets for her products in Trinidad and Tobago, Canada, the United Kingdom and the United States.
She said, “I am always trying newer ingredients for BBQ sauce and has created two newer ones which are spicy fusion which has a subtle but nice tang and a sweet and sour BBQ sauce which is very tasty.”
But the idea is also a family affair. She said her five children are involved in making it a family business in which everyone plays a part and assist in their own way.
The effervescent woman has been operating her food snackette for years, selling mostly grilled foods such as fish, buffalo wings, chicken and beef using her own BBQ sauce at Orange Walk , Bourda.
She began her food business in 2011 and while she also caters for events and parties , she is a member of the local group “Women in Business”. Here , she said she is actively involved in expositions to showcase her product.
She considers her products to be healthy and of good nutritional value since they are made from local fruits.
Craig said, “No matter how small you start your business it will grow and become profitable despite the challenges it is better to be self-employed that work with people.”
She told the Guyana Chronicle that she has no limitations. To this end , she has plans to produce bottled coconut water.
At the same time , the ambitious woman will be sampling other fruits to determine what is next for her tasty line of BBQ sauces.