THE question still remains a mystery and un-answerable as to who will be selected to carry The Golden Arrowhead at the opening ceremony of the 30th Olympiad in London. With less than 100 days to go, the world will once again converge on one stage where records could be broken, rivalries in competition will be to the highest peak, tears of joy and disappointment will be shed, past suspended athletes will once again be in action, drug cheats might be caught, new friendships are made are some of what we will witness after been glued to the television during the airing of the 2012 Olympics in London.
Because this event falls under the American NBC Universal Company and is transmitted via the local channel 7 (WRHM) on a daily basis, I would want to believe that the channel will be carrying the coverage of the games. Hopefully other channels will also be carrying the coverage.

I view The Olympics as the world’s  most prestigious event and it’s an ideal event for the business community to tap into by acquiring advertising spots..Advertising educates and generates sales.