Serani goes platinum
Serani (Jamaica Observer photo)
Serani (Jamaica Observer photo)

(Jamaica Observer) – WHEN ‘No Games’ was released in 2008, singer Serani believed it would’ve connected with music lovers. Fourteen years later, it continues to resonate with new audiences, as it was certified platinum by the British Phonographic Industry on October 21.

The song exceeded sales for more than 600,000 units.

“I try not to live my life having such strong expectations. What I would say is, I had loved the song and I believed that during my moment between 2007 and 2008, any well-made song that I released had a stronger chance of being a hit,” Serani told the Jamaica Observer.

‘No Games’ was a huge hit locally. It also topped charts regionally and rose to number 53 on the Billboard Hot R&B/Hip-Hop Songs chart dated January 3, 2009. To date, it is Serani’s signature crossover hit.

Serani is pleased about the song’s latest certification.

“I’m happy to know I’ve accomplished something that seems almost impossible to many musicians throughout our struggles. It makes me feel like ‘this is why I never gave up’. Make me feel like there’s much more to be accomplished. Make me remember never to count yourself out, even when many do. Believe in yourself,” he stated.

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