IMPRESSIONS, now a household business name in Guyana, prides itself on being one of the companies that has been participating in GuyExpo from its inception as this year’s Expo marked 20 years since the exhibition fair started in Guyana.

Chief Executive Officer(CEO) for Impressions, Neal Sukhlal told the Guyana Chronicle during an exclusive interview that he was very pleased to be taking part in this GuyExpo 2014 while his company continues to change in a world where

graphics and media are quickly evolving into a magnificent tool that captivates society.
Impressions’ eye-catching centerpiece chosen for GuyExpo 2014 follows a floral-like concept, “Guyana Blooming” that represents Guyana’s blooming industrial sectors. Following the floral concept, large arches serving as pictorial displays of Guyana’s vast attractions gave a noticeable welcome to the exposition.
The CEO explained that “this year’s concept shows the country as blooming Guyana with the depiction of a Lotus flower and the walk through structure from the beginning of the entrance is something like a time capsule.”
Sukhlal noted that the structure shows the journey the country has taken from as early as the 1980s and for this to manifest, his company worked closely with the GuyExpo Secretariat to ensure that all their design needs were met.
UNLEASHING CREATIVITY
According to Sukhlal, every time his company participates in GuyExpo it is imperative that they unleash their creativity. He declared also that this trade fair is Guyana’s premier Expo and the largest one of its kind in the Caribbean. Impressions was also tasked over the years with the setting of booths, stage area and pavilions, among other tasks.
Impressions is a recognised, proud and astute member of Specialty Graphic Imagining Association of America. The company specialises in embroidery, screen printing, signs and banners, expo booth facilities, promotional novelties, branding and digital advertising.
The company emerged 15 years ago and initially the company was known for its embroidery and screen printing expertise and gradually evolved into Guyana’s most sought after creative production house, especially by large corporate entities, including those in banking and finance, manufacturing and entertainment, as well as the public sector.
Sukhlal said while recognising that technology is evolving, “the true key to business growth is advertising your company at a large scene.” He said that through marketing, opportunities will become endless and once these are effectively executed, the true potential of GuyExpo could be effectively realised with enormous trading and economic benefits for Guyana and Guyanese businesses.
Impressions has realised growth and expansion after participating in previous GuyExpos over the past 10 years. “The event has advanced to a whole new level that is offering his company new standards and opportunities,” he noted.
DIGITAL BILLBOARDS
They were the first to introduce digital screen printing, and digital billboards, both indoor and outdoor. Its state-of-the-art full colour digital fabric printer that has the capacity to print approximately thousands of T-shirts daily, and its novelty printing machine makes Impressions the second in the Caribbean, other than Trinidad, to be utilising this technology.

(Rebecca Ganesh-Ally)
(Photos by Adrian Narine)