MAJESTY International, the official licensee of the Miss World franchise for Guyana, proudly announces the launch of its search for Change Ambassadors for the 2024 Miss World Guyana season, commemorating 10 impactful years under the Beauty With a Purpose initiative.

According to a press release, this exciting initiative follows the remarkable achievement of Rafieya Hussain, who not only clinched the coveted Beauty With A Purpose Award in 2014 but also secured a top 10 placement, becoming the first Guyanese in over 40 years to achieve such recognition on the global Miss World stage.

Rafieya Hussain’s historic win of the Beauty With A Purpose award in 2014 marked a transformative moment for Miss World Guyana.

This year’s search aims to build on that legacy by identifying and empowering change agents, one of whom will proudly represent Guyana on the global stage at Miss World 2024.

“In alignment with the Beauty With a Purpose ethos, the Miss World Guyana organisation seeks young women epitomizing values such as compassion, social responsibility, purpose driven and a commitment to making a positive impact in their communities.”

“These Change Ambassadors will play a pivotal role in championing causes aligned with the Beauty With a Purpose ethos—the cornerstone of the Miss World organisation,” the release said.

Reigning Miss World Guyana 2022-2023, Andrea King, believe the last decade has been extraordinary for Miss World Guyana’s national winners, who collectively raised $60 million and sees the Beauty With a Purpose projects as a positive impact in the years to come.

“I am thrilled to be part of this momentous occasion as we embark on the 2024 journey to find Change Ambassadors who will carry the torch of Beauty With a Purpose forward,” King said.

As the reigning Miss World Guyana, Andrea is currently in the heightened period of her final preparations to represent Guyana at the
Miss World 2023 competition in India.

The finals are scheduled to be held on March 3, 2024, in Delhi. Her dedication to the values of Beauty With a Purpose serves as a powerful example for aspiring Change Ambassadors.

Prospective Change Ambassadors are invited to submit their applications electronically for a chance to participate in the Miss World Guyana 2024 national competition and potentially become Miss World 2024.

“The application process and finals will be rigorous, evaluating candidates on their commitment to social causes, talent, communication & public speaking, fitness, marketing & media, teamwork, and leadership skills, as well as their ability to continuously effect positive change,” the release added.

Persons desirous for getting more information on the application process and updates on Miss World Guyana 2024, can visit www.missworldguyana.gy/apply or contact team@missworldguyana.gy.