GUYANESE businesses have been becoming highly creative in recent times and one of those more creative business ventures is Line Angels. Owner and creator of Line Angels, Joel Hinds, who spoke to the Pepperpot Magazine said the company offers a service that allows its representatives to keep spaces in lines for their customers.

“Line Angels offers a one-of-a-kind service. Early in the morning people are in lines standing and waiting, so this business would be a relief to that, that you can call and get someone to go and stand there and wait until you get there and then you can come take whatever number they get there and just transact their business,” said Hinds.

Further, the businessman expressed that with the way the world is moving, he is trying to use his business to help persons maximise their time, adding that on many occasions standing in line to conduct one business transaction could possibly take all day.
“I am trying to let people understand that they can maximise their time. Instead of you coming and standing in line for an hour or half an hour you can get something else done and you know someone is there holding your space; so I just want people to see how easy it is to maximise your time,” Hines explained.

He stated that he had the idea for the business for over five years but had never considered having it officially launched until this year when the pandemic began. Hinds said he had observed lines growing excessively longer and longer since the pandemic began searching for resources and staff members to be a part of his team.
When asked how he came up with the creative name “Line Angels” Hinds said he chose it “because they are saving people from standing hours in lines, so I said let’s just call it line angels, so that’s how I came up with the names.”

Hinds said that in choosing to launch during this current period he knew that it would be beneficial not just to the customers who would no longer have to stand in lines, but also for those persons whom he would be hiring to be a part of his team. He stated that he is cognisant several persons were laid off their jobs and he believes that he could assist at least some persons with getting gainful employment.

Hinds told the Pepperpot Magazine that another consideration he had in mind was for elderly citizens. He stated that especially during this period, having elderly persons standing in lines poses a serious danger to their health and that he wanted to help those persons also.

“On more than one occasion I have seen our seniors at the bank as early as six o’clock standing waiting for the bank to open at eight, and it dawned on me that now they can call and get somebody to go there and wait in the lines for them; you know, keep this space for them and they don’t have to come out early and they don’t have to be standing waiting in that line to get into the bank or do their business transaction,” said Hinds.

Hinds further stated that he would tell all entrepreneurs to follow their dreams, stating, “that tradition and convention are two of the enemies of creativity,” He said. “You don’t have to be traditional or conventional for everything, because it kills our creativity; you have an idea that is out of this world and you think that this idea is really good, follow it.”