THE GCC Ground, Bourda, Georgetown exploded in festive colour Monday as telecommunications giant Digicel launched its 2015 leg of their Mashramani Keep Fit initiative.Under the guidance of Kross Kolor’s fitness enthusiast, Melissa “Vanilla” Roberts, potential Mash Day revellers took to the tarmac in joyous abandon, going through their paces as they readied their forms for the anticipated Mashramani revelling.
Speaking at the event, Digicel’s Communications Manager, Vidya Sanicharran, said that this event signalled their intention to participate in the 2015 Mashramani celebrations.
She added that the initiative is customarily used to prepare the revellers for the upcoming festivities, adding that this year they are anticipating some 100-250 to revellers on the road come February 23.
She noted that in two weeks time, registration for costumes will commence, emphasising that the public will be alerted via the media and their Facebook pages.
As Miss Roberts took the large crowd through the various exercise routines, there were joyous giggles in some corners while in other areas the less fit and flexible of the lot groaned and grimaced under the strain of the routines.
Over the years, Digicel has been a “big time competitor” at the Mash Day festivities, carting off some of the top honours in the various competitive categories.