President Ali described as Guyana’s ‘greatest’ tourism ambassador
GUYANA’S tourism industry continues to shine, with international and regional travellers drawn to the country’s diverse cultural and ecological offerings. Recently, an influx of influencers and celebrities, particularly those with Guyanese heritage, has added new energy to the destination, thanks in large part to the efforts of His Excellency, Dr. Mohamed Irfaan Ali, described as Guyana’s “greatest” tourism ambassador.
In an exclusive interview with the Guyana Chronicle, Director of the Guyana Tourism Authority (GTA), Kamrul Baksh, praised President Ali’s dedication to promoting destination Guyana on the global stage. According to Baksh, President Ali’s proactive approach, paired with GTA’s marketing strategy, has been instrumental in capturing the attention of influencers and celebrities, further amplifying Guyana’s appeal. The President capitalises on every opportunity to showcase the country’s charm, encouraging the world to explore its rich culture and landscapes.
“The recent wave of influencers and celebrities visiting Guyana has contributed significantly to the increased interest in our country,” Baksh explained. “Through their expansive social media platforms, they help reach new audiences eager to experience the warmth of our people and the wonders of our land.”
Among the notable visitors is British actor Jacob Scipio, known for his role in Bad Boys. Scipio recently toured several of Guyana’s top tourist destinations, including his grandfather’s home on Leguan Island. Baksh highlighted Scipio’s ability to connect with young people during his visit, sharing his expertise with students and leaving a lasting impression. “These interactions not only promote our tourism but also inspire the next generation,” Baksh noted. “Our youth see the success of these global figures and realise that their own dreams—whether in acting, fashion, or travel—are within reach.”
Adding to the star power, American actress and television personality, Cynthia Bailey, is currently visiting Guyana. Baksh expressed excitement about the attention her presence will bring, especially as she participates in a fashion show that features local designers and models. This collaboration, he said, further enhances Guyana’s reputation as a sustainable and fashionable tourism destination.
Guyana witnessed record-breaking tourist arrivals in July and August of 2024, with Baksh confident that September will set another milestone. “While I am thrilled that hotel rooms, tours, and restaurants are booked, it’s equally important to note that this boom has a ripple effect, benefitting small and micro-businesses across the country,” Baksh stated.
He also credited President Ali’s visionary role in creating the highly successful Cricket Carnival, which has attracted international tourists and enriched local communities. “The activities surrounding the CPL have given both tourists and locals an unforgettable experience, showcasing Guyana as a top-notch destination.”
As influencers and celebrities continue to shine a spotlight on Guyana, the country is poised to welcome even more visitors, further cementing its position as a must-visit location on the global tourism map.