-Entrepreneur launches monthly therapeutic care packages to soothe the anxieties of the pandemic

As the entire world and Guyana continues to grapple with the deadly COVID-19 pandemic, self-care remains fundamental in keeping one’s mental and physical health in check. As such 29-year-old entrepreneur, Krystal Butts is promoting self-care through her small business care during this nerve-wracking period.

The woman’s business is monthly subscription to a care package filled with all the necessities for an at-home spa and relaxation day to ease the anxieties of the pandemic.

“I came up with the idea when I was home, when I was on layoff from work… As a lady, during all this stress and all that is happening around us we need some time to unwind,” she said. “I was just sitting one day relaxing and I was thinking it would be a good idea to have a section in the house where I could just relax and it came to me that I needed therapeutic items to relax.”
The entrepreneur stated that after having her own successful at-home spa day she decided to share her initiative with the rest of Guyana and women across the country.

“It came to me that maybe I should start a business out of this, you know having the whole idea of helping other women relax as well during this time and so I decided to do the subscription box,” she noted.

However, because of her introverted nature, Butts disclosed that she had a difficult time marketing her business since she was still familiarizing herself with various social media platforms and online marketing on a whole.

“I had to get the ideas, get want I wanted to sit down, structure everything and try to come up with ways of how I can reach the public because I’m not really a person who is on social media or that has many friends, so I had to really had to sit down and think about ways to get my business out there,” she said.

Additionally, she noted that the Therapy box is more than just psychical care but also mental care since she believes that finding time for one’s self to unwind and have a moment of silence and relaxation can benefits ones mental health which makes room for a bonus in one’s psychical appearance
Some of the products being offered in the therapy box are, face masks, face scrubs, body lotion, candles, sage, hair care products and accessories and aromatherapy oils

However, Butts noted that customers can also customise their own therapy boxes and request any product of their choosing and likeness.
While the therapy box is mainly a service for women, Butts disclosed that she will soon be offering a special therapy box that will cater to men and children during the pandemic.

Having an eight-year-old daughter herself, Butts know what it is like to have a ‘mini-me’ who wants to do everything mommy does well. So she will soon be launching a therapy box for kids which sees children also having time to unwind after a long day of playtime, classes, or even an examination.