By Jared Liddell

THE business world is all about being creative and passionate about your products and services, and that is just the passion that owner of Pizzazz’s Forking Delishsauce Sours, Romanda Jeremie aka ‘Lisa Dash,’ possesses.

Jeremie told the Pepperpot Magazine that she had the idea to start this business six years ago while she was eating snacks. She explained that she used to make sour at the time for her and her family to eat with their snacks, but never implemented anything until now. She said that once she decided that no business idea was ‘too crazy’ nothing could stop her from realising her dream for the business.

“No idea is crazy; I learnt that when I was doing research and came across bacon ice-cream, and I told myself if there is bacon ice-cream then there is really no limit for you to try something. And if someone can make the decision to make bacon ice-cream and people are willing to try it and support it, I’m sure people will be willing to support my business,” she said.

Further, Jeremie stated that the process of getting her business up and running was somewhat simple as she had already been involved in the business world through her other business venture “Pizzazz’s catering.”

The company produces several creative flavours of sour as a way of standing out on the market which according to Jeremie has drawn the attention of lots of persons who are usually only accustomed to mango, cucumber and tamarind. She further stated that she started with six flavours and intends to add more sour flavours as the business continues.
“Currently I have six flavours, passion fruit, cherry and pineapple, as well as the good old mango, cucumber and tamarind but I’m actually aiming to introduce all the local fruits you can think of, from five finger to gooseberry and even soursop,” she said. “Every single fruit that I can experiment with and come up with a really nice flavour that is unusual and eye-catching and delicious that is what is going to be there; but for now, those are just the flavours that I opened with and I’m gonna be adding as I go along.”

Jeremie told the Pepperpot Magazine that she ensured she invested in getting creative and eye-catching packaging as a way to promote her products and give them a level of professionalism and flair. She also added that she moved in that direction for her packaging because she intends to take her products to local supermarkets as a way to reach a larger demographic.

“What I wanted to do first was introduce this product to the public, because it’s not really something that you’d come across; so my intention was to have it in supermarkets which I already have lined up, but I want the public to be aware and interact with it and actually try it and say well, ‘oh yeah this thing is good and if it goes into supermarkets I will actually be buying it very often,’ so my method was to get it introduced first that then move to supermarkets.”

Jeremie stated that her products which come in three sizes are very affordable, ranging from $800 to $1200. When asked what piece of advice she would give to other entrepreneurs, Jeremie said, “If you have an idea and it’s somewhat unique and you’re passionate about it, you should definitely go for it, follow your vision and you will achieve whatever you set out to achieve.”