Tourism action body to examine sector recovery strategies

…in light of COVID-19’s impact

THE central body of the recently-established Tourism Recovery Action Committee (TRAC), will convene its inaugural meeting to map out the immediate strategies it will seek to undertake as the industry faces difficulties in light of the COVID-19 pandemic.

TRAC’s operation is being monitored by Minister of Business, Haimraj Rajkumar, and its base is at the ministry’s South Road headquarters.

The body, formed as a result of the disruptive impact the COVID-19 pandemic has had on the tourism industry, will have the participation of the public and private sector, communities, municipal and regional entities as well as international organisations.

The body is tasked with examining and recommending research-based solutions, as well as defining viable strategies for Guyana’s tourism sector, a release stated.

The collaboration and participation of the multi-sector agencies, is therefore aimed at accelerating recovery from the adverse economic and other impacts of the COVID-19 pandemic.

To this end, over the next 12 months, the committee will focus on a variety of areas that have been affected by the virus. The committee members will, during this period, benefit from the assistance of several specialist advisory sub-committees.

These advisory committees will explore and propose solutions in areas such as safety and sanitation, strategic marketing, technical innovation, international partnerships, finance and resource mobilisation, communication management of ports and frontiers, product resilience and research and data collection.

Guyana’s tourism industry suffered a serious setback, when, as result of the COVID -19 pandemic, the country was forced to implement strict health guidelines, which included closing of all its ports to international travel.

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