THE Guyana Bank for Trade and Industry (GBTI) officially joined the list of key sponsors of the Guyana Football Federation (GFF) for the May 15, 2016 International Friendly between Guyana’s Golden Jaguars and the Canada Olympic Team. This was formalised yesterday at a brief presentation ceremony at the Bank’s High Street, Kingston headquarters.
The Public Relations and Marketing Manager of GBTI, Ms Pamela Binda, expressed her company’s optimism about this partnership.
“This is the first time that GBTI has partnered with the GFF and we do hope this is one of many partnerships that will come forth. We are especially proud, since this is our 50th Jubilee anniversary and we can be a part of this historic International Friendly,” she said.
In response, First vice-president of the GFF, Brigadier Bruce Lovell (Rtd.) expressed the GFF’s satisfaction at this partnership saying, “We at the GFF are indeed grateful for the support that GBTI is giving to us for this International Friendly match.
“Guyana vs Canada and we see it as a harbinger of things to come in the years ahead where we can develop a more fruitful and long-lasting relationship. We are indeed happy that they have chosen football to get involved in sports,” the VP continued.
Lovell issued a call for more corporate involvement in football and outlined opportunities: “We certainly hold the view at the Guyana Football Federation that there is a role for corporate and civic Guyana to play in the development of football.”
“In fact we see it as a three-fold role where we are hoping we can engage corporate Guyana in what we call the corporate/social responsibility collaboration, social issues advocacy and the third role is where we would like them to be engaged in commercial and investment sponsorship.”