INTENT on giving back to customers for the Mash 2015 festivities, Southland International Inc, through its malt brand, Moussy, will be offering one lucky person in the nation a chance to change his/her life by winning the grand prize of $1,000,000 cash in the second edition of the ‘Colour Your Life’ promotion.On Saturday at their Brickdam, Georgetown location, the promotion was launched with much pomp and fanfare
Millionaire winner of the 2014 edition was Ms. Pere DeRoy of East Ruimveldt Georgetown. With great elation and inspiration, the postgraduate student in International Studies at the University of Guyana, DeRoy praised the company for having such a promotion. She indicated her winnings had come at a perfect time to assist with her boarding expenses in pursuit of a two-year scholarship in Canada.
One year later, she is on her way to completing her Masters comfortably and debt free. Her lucky winning crowns were purchased from Refreshment Paradise Beverage outlet at the Stabroek Market Bazaar, Georgetown.
Last year, drawings were held in all parts of the country – Georgetown, New Amsterdam, Anna Regina, Linden to name a few – where consumers were in a frenzy to secure their 3 Moussy crowns by buying as many Moussy bottles and 6 packs as they can to increase their chances to win fabulous prizes at each drawing location. Moussy fans went as far as dispensing the fruit flavoured malt liquid into clear plastic bags and containers to ensure their envelope was spun in the big rotisserie.
2015 PROMOTION
Colour Your Life (CYL) depicts an experience for consumers to refresh and enjoy the ‘new genre’ of malta in Guyana as opposed to the culture of dark malt beverages. The versatility of this product offers a healthier alternative than soft drinks, shandy or ales.
It has been the most popular and preferred non-alcoholic beverage of choice, especially during religious occasions
THE PRIZES
This year’s grand prize will be $1M. In addition to winning the grand prize, 18 lucky winners will have the opportunity to win six 40-inch Samsung Smart TVs, grocery vouchers worth $20,000 and US$50 cash prizes each.
Each prize will be drawn weekly at select outlets countrywide in Georgetown, Corentyne Coast, West Coast/West Bank of Demerara, Linden, Bartica and Essequibo.
The first drawing will be held on 21st March 2015 when three lucky winners will win a Samsung 40-inch Smart TV, grocery voucher worth $20,000 and US$50 cash.
COMPETITION RULES
1. The Customer’s Name, Address, Telephone Number along with three Moussy caps must be placed in a sealed envelope and deposited in boxes located at Outlets countrywide
2. There will be seven drawings during the period of the promotion where customers will win fabulous prizes. The presentation of the Grand Prize will be held at Buddy’s Parking Lot (Southland International Inc.)
3. Winners must present acceptable identifications, viz national Identification Card, valid passport and proof of address to uplift prizes. Where a winner is not available to collect his/her winning prize, he/she could authorise a person on his/her behalf. The person must produce an authorisation from the winner. The authorised person must produce an acceptable Identification of his/herself and ID of the winner.
4. Prizes must be claimed and uplifted within one month from the date of the declaration of winners.
5. All winners agree to have their photographs and or names used for publicity at the discretion of Southland International Inc.
6. Prizes are not returnable, refundable, exchangeable or transferable.
7. Persons who do not comply with these rules will be ineligible for prizes.
8. Employees and their immediate families of SII and its parent company are not eligible to participate in this promotion.
9. All enquiries must be addressed to Southland International Inc. Marketing Division on telephone number 223-1040 extension 103
Southland International Inc. is a growing company whose principal activity is the exclusive importation and distribution of quality beverage products in Guyana.
The company began its operations in August 2013 and operates at 23 Brickdam Stabroek, Georgetown (bottom flat of the Buddy’s Building) with a complement of 30 staff members comprising a Board of Directors and Principal Officers, Sales & Marketing, Warehouse, Human Resources, Administration and Logistics divisions.
MOUSSY IN GUYANA
* Moussy is a non-alcoholic malt-based beverage brewed for over 40 years, according to its original Swiss recipe using only carefully selected first class barley malt combined with natural fresh water.
* Manufactured in France under strict ISO certification and certified halal in territories such as Saudi Arabia.
* It is used as a healthier alternative to conventional soft drinks, ales, dark malta and alcoholic beverages.
* It comes as a new genre of malt beverage to Guyana and has found flavour with local consumers due to its unique refreshing malty taste available in pomegranate, strawberry and peach essences.
With the aim of being the preferred non-alcoholic beverage at the end of the promotion, customers are encouraged to sell at the suggested retail price of $220 during the promotion period, a release stated.