THE recent meeting between President Dr. Irfaan Ali and local event promoters is a refreshing turning point for Guyana’s nascent event industry.
As the country is experiencing rapid economic growth and increased international visibility, it is necessary that the local entertainment industry grow alongside.

That the President has taken interest in the challenges facing event promoters, particularly as they relate to security and safety, is a commendable step towards the provision of a better environment for cultural expression and social interaction.
Of particular interest is the proposal for an association of promoters. Through this initiative to bring event organisers together, there can be more organised planning and staging of events, which, in turn, would enhance the quality and safety of events across the country.
An association of promoters would not only streamline operations, it would also provide promoters with a single voice in addressing matters of common interest, and further make the industry resilient.

In addition, the presence of high-ranking government officials, including Ministers Robeson Benn and Kwame McCoy and Commissioner of Police Clifton Hicken, indicates the administration’s determination to have safety protocols take centre stage.
Already, the government’s investment in the enhancement of security infrastructure is yielding dividends, with the reports of a decrease in serious crimes in recent years. This focus on safety is critical to promote public confidence in attending events, which is essential both for local business and the wider economy.

As Guyana gets set for a bumper year ahead, with some major events in the works that will showcase its cultural richness, it is essential that all stakeholders—government, promoters, and communities—come together to provide an environment where creativity can flourish without fear.
The contribution of cultural events to stirring tourism and economic activity cannot be overstated; they are at the heart of projecting Guyana as a vibrant destination to the world.

With collaboration and a focus on safety, Guyana can build an events industry that not only entertains but also enriches the culture. As we move into a year that holds such promise of growth and unity, let us seize the chance to build a strong foundation that cultivates our homegrown talents, and respects our unique heritage.