THE Guyana Tourism Authority (GTA) has announced its participation in the third edition of the Emerging Destinations Roadshow, showcasing the best of Guyana’s travel experiences to audiences across North America.

The GTA’s active involvement in this event underscores its commitment to promoting Guyana as a premier tourist destination on the global stage.
According to a press release, over the course of eight events spanning eight cities, a total of 255 members of the travel trade came together to engage with GTA representatives, eager to learn about the diverse offerings of Guyana.

From its breathtaking natural landscapes to its rich cultural heritage, Guyana captivated the attention of attendees, positioning itself as an emerging gem in the world of travel.

“We are thrilled to have had the opportunity to showcase the wonders of Guyana to such a diverse and enthusiastic audience,” said Jane Behrend, US Market Representative for the Guyana Tourism Authority.

She added: “The overwhelming response from attendees reaffirms the growing interest in Guyana as a top-tier travel destination. We look forward to welcoming visitors from across North America and beyond to experience the beauty and hospitality that our country has to offer.”

The Emerging Destinations Roadshow provided a platform for the GTA to highlight key attractions, sustainable tourism initiatives, and unique experiences available in Guyana.

Through interactive presentations and networking sessions, attendees gained valuable insights into the diverse array of opportunities awaiting travellers in Guyana.

With events held in prominent cities including San Diego, La Jolla, Irvine, Los Angeles, Philadelphia, New York City, Boston, and Westchester, the GTA seized the opportunity to engage with travel industry professionals, forging partnerships and fostering collaborations to drive tourism growth in Guyana.

The West Coast leg of the event took place from March 4 to March 7, covering San Diego, La Jolla, Irvine, and Los Angeles. The East Coast leg followed from March 11 to March 15, encompassing Philadelphia, New York City, Boston, and Westchester (NY).

As Guyana continues to emerge as a sought-after destination for travellers seeking authentic and immersive experiences, the GTA remains dedicated to promoting sustainable tourism practices and showcasing the unparalleled beauty of the country’s natural landscapes.