THE first audition of the Digicel summer “Bring the Beat” amateur DJ competition, launched on July 15 in the Savannah Room of the Pegasus Hotel in Kingston Georgetown, has seen more than 100 persons competing to represent the bigger, better network.Equipped mostly with laptops and other gadgets, many young men awaited their turn to compete; and

Advertising Manager Ramesh Roopchand has said the amateur DJ competition is designed to target young, aspiring DJs — both male and female — who are familiar with Serato and Virtual DJ programmes.

He added that the competition will allow DJs to show their versatility, mixing skills, microphone skills; and perform the music, not just play it.

Roopchand said auditions will be taken to Linden, Essequibo and Berbice.

Monday’s audition session saw amateur DJs doing a live five-minute demonstration on set, after which demos will be posted on social media for voting, to allow a weekly elimination process to take place.

All participating DJs will have to set up relevant social media pages on Facebook, Instagram, Twitter and Snapchat to attract their maximum following and create a fan base for voting purposes. Prizes include a Pioneer DJ Console and more than $1M in cash.

The judges of the competition are DJ Ogawe Hinds, called ‘DJ Garwin’; Businessman Ravi Persaud; Digicel Head of Marketing, Jacqueline James; and Radio Announcer/DJ Rocky Carew.

The next audition session will be held at the 704 Sports Bar and Lounge on Lamaha Street on Friday, July 29th.