ATHALYAH Yisrael, a young Guyanese woman said her personal experiences have driven her to come up with a solution to financial stresses of an individual and is on a journey to share it with her fellow Guyanese.

Sharing her story with Guyana Chronicle, Yisrael said she would often find herself in debts from either investments going bad or failure to save, just to name a few, and her husband will often have to bail her out of her dilemmas.

She soon came to the realisation that she has to put a stop to it and she did some research. From her research, she came up with a strategy that has kept her out of debt and given her financial freedom since she has been making use of it.
Since she realised how successful her idea was, she created a company called ‘Outliers Zone’ whose motto is ‘Building a legacy of wealth, breaking the cycle of generational hardship.’

Outliers Zone, she said, is dedicated to providing companies and individuals with financial wellness training. This training, she said, is conducted through one-on-one sessions as well as group sessions.

Yisrael said according to a research conducted by her team with over 300 employees in Guyana within the private and public sector, approximately 75 per cent of them are living from paycheck to paycheck and struggle each month to cover bills and save for a better life.

Outliers helps employees to overcome their money problems.
“A financially stressed employee can be a hazard to an organisation, customers and overall profitability. Our research has proven that financial stress can impact your workforce in negative ways by reducing worker productivity and increasing absenteeism. Take for example, team members who are living paycheck to paycheck spend most of their time at work, preoccupied worrying about their bills and cannot give 100 per cent attention to their work,” Yisrael said.

So her aim is to combat the aforementioned.
In her success stories, Yisrael’s company was endorsed and recommended by the Clerk of the National Assembly who engaged the staff members of the Parliament office of Guyana in her financial stability sessions. She was also highly recommended by Dr. Rosh Khan, who enrolled his staff at Social rank into her sessions as well.
Yisrael can be contacted on +592 623 4386.