Empowering others through ICT – Eldon Marks is living his dream

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Social Entrepreneur Eldon Marks

“LIVE YOUR dream. Be as crazy as you possibly can be, ignore the status quo, set your goals and go after them with blind determination,” Social Entrepreneur, Eldon Marks said as he addressed a room full of entrepreneurs and software developers in a collaborative work space he had developed with his business partner, Chitra Dwarka.

Minister of Public Telecommunication Cathy Hughes presenting Eldon Marks and his Version75 Solutions team with their prize for winning the 2016 Hackathon. From Left-Right: Asa Brouet, Ashim Badrie, Shemar Lindie, Eldon Marks and on Minister Hughes’s extreme right is GTT PRO, Alison Parker

Marks, who ever so often describes himself as a dreamer, is no stranger to Guyana, having won the Ministry of Public Telecommunication’s first Hackathon along with his team from Version75 Solutions (V75) in November, 2016.
But long before he had risen to stardom, Marks had been quietly working behind the scenes, molding the nation’s youths to be the best version of themselves.

For 12 years, he lectured and mentored hundreds of students at the Department of Computer Science at the University of Guyana. It was at that university that the former Bishops’ High School student had acquired his undergraduate Degree in Computer Science before pursuing a Master’s Degree in Computer Science at Howard University, Washington D.C. At Howard he specialized in Artificial Intelligence and completed the programme in three semesters with a 4.0 GPA.

The Version75 Solutions at the Code ‘til yuh drop’

“I owe much of academic and professional development to the University of Guyana, more specifically to my former lecturers in the Department of Computer Science who later became my colleagues and mentors. The environment that I was afforded as a student and subsequently as a young lecturer gave me the opportunity to discover my true potential and reach further than I had ever conceived.”

Although being exposed to what many describe as the “world of opportunities,” Marks opted to return home to contribute to the development of his country in the fields of Information and Communication Technologies (ICTs) and Entrepreneurship.

Eldon Marks and wife, Amanda and son Ethon

“Looking out from a developing economy, it is easy to see what we don’t have and it is easy to be consumed with studying our problems instead of solving them. ICT Entrepreneurs are much needed in Guyana for two reasons: (1) it is widely accepted that digital industries where an individual can electronically provide services and products regardless of geographic location are significant drivers for economic growth – simply put, a trained web designer with a laptop and Internet access can quickly and readily earn a decent living, even in Guyana. (2) The entrepreneur mindset is concerned with assessing problems to quickly and effectively solve them – taking action over talking about it.”

Further, driven by his personal philosophy drawn from spiritual teachings and his innate desire to empower others while empowering himself, the husband and father of one made one of his many dreams a reality developing his own company – Version75 Solutions.

Marks explained that V75 is a community disguised as a company uniting user interface design specialists, graphics designers, marketers, web developers, mobile application developers, database developers and software engineers to deliver the most effective, comprehensive and unified solutions.

As a ‘dreamer,’ he told the budding entrepreneurs and software developers that there were risks that he had to take but it was important for his dream to materialize.

“There are realists and then there are dreamers. A realist would understand certain parameters and these parameters would be based on what they can see, what they can touch, what they can feel,” he posited while explaining his perspective.

A dreamer, on the other hand he explains, pushes beyond the limits set by society. “So being a dreamer really means constantly challenging those social norms, the status quo, pushing the limits and eventually discovering what more we can actually do and how much more we can deliver,” he explained.

For him there is no harm in taking risks. “There is really no harm in taking that risk of setting an objective, however, crazy it might be. You set the objective as high as possible and whether you achieve it or not, you learn from it. Be as crazy as you possibly can be, ignore the status quo, set your goals and go after it with blind determination,” he posited.
Though there will be challenges, there are meant to be overcome, Social Entrepreneur emphasized.

Here in Guyana, Marks and his team at V75 were faced with the sad reality that acquiring local support from businesses in the field of ICT was a difficult one. But instead of ‘packing up shop’ and opting to do something else, they decided to target foreign markets. “Locally we are faced with this stigma with respect to our own local developers…. We have this diminished image of our own skills as Guyanese,” he explained. Its first client was a Canadian company.

“Through networking, we were fortunate enough to secure an offshore client – a Canadian Insurance Company,” he added. Today, 64 per cent of its projects are for clients outside of Guyana.

There was another challenge V75 had faced during its initial phase – the team had difficulties finding a common work space. It was out of that challenge that WeOwn Space was established approximately seven months ago.
The collaborative work space, situated at Lot 3 David Rose Street and Aubrey Barker Road, South Ruimveldt Gardens, Georgetown, in the words of Marks, “gives local startups a fighting chance,” on a daily basis. It was further explained that WeOwn Space provides a unique environment for co-working, leaning, collaborating and networking to support Guyanese on their professional journey.

Though Marks is the founder of V75 and the Co-founder of WeOwn Space, he said for both entities there is no boss, noting that the input of all team members is important and valued deeply.
Outside of the world of ICT, Marks said he is a husband and father one. He said while pursuing one’s dreams is important, family is important too.

“It is no easy task to be a full-time professional and have a family. The constant context switching and collection of responsibilities can often force you to choose one or the other. In my case, my family is the reason that I became a social entrepreneur who lives up to delivering value. I can better provide for them today while leaving behind a slightly better world, tomorrow.”