The Shade is Real…

– What your foundation look says about your personality.

Are you a contouring queen, a barefaced beauté, or a glowing goddess?

Thanks to revolutionist and songstress Alicia Keys women have chosen to face the day sans makeup. But does she really brave her world barefaced? No…she doesn’t.

makeupFirst and foremost, she never skipped a proper skincare routine. She braced the day with minimal makeup, using a primer instead of foundations, and focusing on specific key areas of enhancements. So…even the #nomakeup trend actually involves makeup, because let’s face it – makeup is life!

However, wearing the bare minimum to prove that you take yourself too seriously to care what you look like, can translate as counterproductive, lazy, and just plain rude. How dare she not shower, get dressed and wear makeup? She must be some snooty lawyer.

According to an Andy Scott article Alicia Keys said, “The entertainment industry had turned her into a ‘chameleon.’’ Some cynics might say “Yes, blame the entertainment industry!”

Alicia Keys also mentioned that when she first appeared in the public eye, the constant judgement forced her to choose the more feminine look.

In an essay for Lena Dunham’s Lenny Letters, published May 2016, she said: “…the truth is, I was just from New York, and everyone I knew acted like that. In the streets of New York you had to be tough…but this [the entertainment industry] wasn’t the streets of New York.”

No offense to Alicia but girl, you made that decision all on your own.

However, you make a very valid point, your environment plays an integral role in your demeanor, and now that you’ve embraced the feminine aspect of life and still chose to be yourself go right ahead, more power to you.

That tough New York City attitude is one I can relate to, but I prefer an attitude in heels, no qualms, and lip gloss. It’s the type of girl I’ve always been, and the woman I prefer to embrace.

Reminiscing on the nostalgia of my early Mary Kay days at 19 years old, I was forced to wear makeup that I wasn’t too interested in wearing, not because I didn’t like makeup, but because of the criticisms, the judgement, and ridicule I was subjected to.

How could I embrace being labelled an easy going promiscuous woman? Why would I do that? So I opt for the natural look to play it safe.

The bold bombshells who choose to wear their makeup loud and proud are subjected to the common denominator of makeup innuendos like “you don’t need makeup to be pretty.” Everybody just calm down!

It’s becoming cliche for me to say once again, “I don’t buy a $4000 lipstick to impress or appease.”

There’s a happy medium that people seem to be satisfied with, where it’s not too much or not too little, sophisticated and well balanced!

A glowing goddess…the look that exposes your true beauty is a look that is subtle with a hint of shine. Makeup should look chic, unique, and effortless. It’s the fusion between a barefaced beauté and a contouring queen.

Embrace beauty, embrace the goddess in you.

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